
Victor G.
B2B Growth Strategist Lead Gen Market Research
Compétences

Voir mes services

Expérience professionnelle
Growth & Digital Strategy Manager
uMore • Temps partiel
Jan 2026 - Present • 4 mos
I help businesses design and scale high‑performance web and software solutions aligned with real business goals, including long‑term product growth. I work closely with cross‑functional teams of developers, designers, and strategists to translate business objectives into clear digital strategies and Apredictable delivery processes. My focus is helping clients define requirements, reduce risks, and build scalable, ROI‑driven digital products, from conversion‑focused websites to custom software platforms and applications.
Lead Generation & Sales / Business Development
Technoloy • Temps plein
Dec 2022 - Dec 2025 • 3 yrs
Drove sales and client acquisition for a full-cycle digital studio delivering custom UX/UI and software development solutions for startups and SMBs across the US, EU, and UK markets. Researched target markets, refined Ideal Customer Profiles (ICP), and identified high-intent prospects. Owned the full sales cycle across Lead Generation, SDR, and BDM functions, from initial outreach to contract closure using cold and warm strategies. Executed Upwork sales operations by managing bidding strategy, optimizing the profile for visibility and conversion, submitting targeted proposals and estimates, leading discovery calls and presentations, delivering data-driven pitches, handling objections, negotiating terms, and closing contracts. Managed inbound and outbound outreach via LinkedIn (Sales Navigator, Apollo.io), email campaigns, Clutch, and other acquisition channels, while maintaining accurate lead tracking, pipeline management, and reporting in HubSpot CRM.
Marketing Director
Venturesite • Temps plein
Mar 2020 - Feb 2022 • 1 yr 11 mos
Led the external communications department in a Venture Fund, responsible for online and offline promotion of startups selected by the fund for financing. Managed a team of 7 person, developing and implementing comprehensive 360° marketing strategies, and participated in organizing events, exhibitions, and forums to attract attention to the fund’s portfolio companies. Developed individual marketing strategies for each startup in the portfolio, including defining the target audience, product positioning, and market positioning. Created branding, including packaging development, logos from scratch, and other visual elements. Conducted SMM and digital promotion to increase visibility and attract potential investors and customers for the startups. Achievements include a 30% increase in leads in the first six months through optimization of acquisition channels and content strategy.